Evaluation

This page in an evaluation of my magazine. Each question was answered separately, and visual aids, or links will be given when appropriate.


Question 1:
Using, developing and challenging music magazine conventions:


(1)    Mise en scene of Image:  The image I have used for my front cover is not a studio shot, like most magazines would use, I chose to use an out-door shoot as the facilities I had were not professional level and therefore some studio pictures came out looking less professional than those outside where I used natural lighting. There is also limited editing to the image, unlike many, where the character(s) are cut out and placed into different places. The only editing I did was to alter the levels and some simple air-brushing on the face of my model. The positioning of the model is a typical convention as the face is the main focus, and there is not a lot going on in the background; If I had used real bands, I would have used the lead singer/biggest artist of a group so the potential buyers would be able to immediately recognise them on the cover and therefore wish to buy the magazine.
(2)    The title/ masthead: The masthead is located at the top of the page, spreading from one end to the other, making it one of the main features masthead stands out over the background of the image, making it easier for the audience to identify the magazine. The date and web address are located above and below the masthead so anybody glancing at the article can immediately see when the magazine was printed, and those who even don’t want to buy the magazine see the website. In today’s media, the web is a huge contributor to customers, and almost all music magazines will have a web version where they will post content included in the magazine as well as other content exclusive for those reading online.
(3)    Costumes/ Props: costumes and props were essential for me to make the genre of the music within my magazine look authentic, the dress code for certain genres of music can be quite specific, my “indie/ alternative rock” theme throughout the magazine would not have been suited with models in thick black makeup and dark clothing, so I used what clothing I had, and told the models what to wear: non-offensive t-shirts/ shirts, jeans/chinos and a hoody/ light jacket. All of the images of actor thus fit with the theme of the magazine. I did challenge a convention when I used almost futuristic-looking glasses: but this intended bending of the rules was done to match the character: a musician who has “changed the face of rock” the bizarre costume reflects the musicians unorthodox take on music.
(4)    People: the actors I used had to match the costumes, which had to match my theme. The perfect stereo type person for my magazine would be: a tall, slim, handsome male with unkempt hair and slim fitting clothing. This image would have made my magazine appealing to the reader, and although I only had limited people I think I chose my models well, as each did fit the role I gave them.   My magazine ended up being completely male-orientated, which could give my magazine a bad image, but if the magazine was a weekly published item, I would make sure to next time include more females within my images and other content.
(5)    Title Font/Style: Each page has its own individual title, although the contents page does also have the “Skadoosh” masthead as well as the contents title. I followed as many conventions as I could when creating my front and contents page, the issue number and date being visible by the title for easy info. The website is also on the front cover, right next to the masthead, which allows those who don’t actually buy the magazine still know the web address, making a broader audience. The title on the double page spread is different as it is made to reflect the band on the page. The individuality of the title is what separates the DPS from the rest of the magazine, although the black and white contrast still matches the theme of the magazine. Gene Hunts also has his own theme-text, but unlike the atoms , he has a classy sans-serif font which makes him look superior to a lot of the other bands withint he magazine.
(6)    Written content: the written content had to be relevant, readable and suitable. The layout had to also help the reader find the information they wanted quickly, to do this, I set out my contents page into several clear sections, which made it easier to access the articles you wanted to. The house style automatically helped the text stand out over the background, but drop-shadow was used to help my text stand out even more.   The text in my DPS is the largest piece of text I used, which is why it is split into several paragraphs; this makes the block look like an easier piece to read.
(7)    Layout: The layout throughout the magazine was created for the reader’s usability, pages are all in a sensible order, and any large blocks of text are split to make reading easier. Each page has a title, and images to accompany the text. The images are placed in places where they do not interfere with the text on the contents page, and each image is accompanied with a caption so they are not just images for decoration, they each have a purpose. The DPS and front cover images are used at the background to the page, the layout of these pages were formed, to an extent, around the image, as I was not sure how much head-room there would be above the model’s head in the DPS.
(8)    The contents page is what took the most time to construct out of the three pages I created, the formation of the pages needed to be correct, and the actual content needed to be relevant to my magazine: I had to create new names, and research other magazines for the types of content they had, e.g. reviews, questionnaires, news and feature articles about festivals etc. The sections are easily spread, making it obvious as to where the articles are within the magazine, I deliberately left gaps in the pages as in a real magazine there would be adverts between content.


Question 2:

 
















             My Image                                                                                       NME's Image

I tried to make my front cover resemble this kind of look. I did this through the attitude within the image. The non-direct pose shows a lack of interest in the reader, and a very laid-back feel. I tried to incorporate this in my own front cover without copying this image, but without the iconic Gallagher character holding the “oasis” NME mag, as this wouldn’t have worked without this iconic image. I used the smoking to create this laid-back attitude in my own front cover.
The angles are slightly different, as the NME page is an obvious low-angle mid shot, mine is an eye-level shot, which focuses a lot more on the character’s face, making it more obvious that this image does not conform to the usual face-on approach to front cover-images, yet still allows the reader to identify the person in the image quite easily. The costumes are not so similar but do still have a similar style. The rock-look is obvious in both images; the grey checked shirt and the leather jacket are both suited to the same genre.
The expressions on both faces are very similar: the expression shows the model does not care for the camera, an attitude usually expressed by Liam Gallagher. This rock and roll attitude is usually enjoyed by readers, as everybody likes a rebel. The refusal to conform suggests to the reader that there is going to be some kind of drama within the article. 
I was not trying to make my model be Liam Gallagher, so the hair and glasses were a deliberate difference. The shaggy-style hair in both images shows a lack of conformity to the perfectly groomed male: which is again rebellious and reflects the style of music being portrayed. The arrogance shown in NME’s cover is typical of the character, as Liam is a well-known face, the reader will immediately be able to know this is his typical style, which is why NME have shown him in this way, my unknown figure is trying to put across a similar image, but as a new-comer it would be interesting to see how the audience would take this attitude from somebody who is not a star like Liam.




Question 3:
IPC media is the distribution company that I have chosen to be best suited to distribute my magazine. It already distributes hugely popular magazines such as “NME”. I have chosen this company as I understand that since they have grown large enough to distribute hugely popular weekly magazines, they would be able to handle my magazine, as a small independent magazine, but also if it grows as a company. IPC distributes magazines on a global scale, as well as within the UK. Due to the success of this company, I think that my own magazine could benefit greatly from working alongside such a large company. IPC also distributes more magazine that are similar to mine, such as NME rather than the companies which distribute different magazines such as “Metal Hammer” or  “KERRANG!”.

Question 4:

My magazine was created with the target audience of the late teenager in mind, young people aged between 16 and 19 with an interest in music. The magazine was not intended to be aimed at a specific gender, making it appealing to a broader audience.
They would have quite a broad taste in music, but more specifically different types of rock, such as funk, folk rock and alternative, alike the music featured in the music magazine. I would presume that some fans of this type of music would be musicians themselves.
They would dress smartly, perhaps like the boy in the picture, and I would assume they shopped in large branded shops such as Topman or River Island.
The reader would like to see live local bands play in their local venues as well as going to see the larger touring acts at stadium tours and such like.
The Audience member would have quite simple tastes, and would probably avoid loud obnoxious people. I would imagine them to be sociable, and have quite a varied group of friends. They would usually avoid a lot of the auto-tuned chart music but perhaps have a guilty pleasure or two in there somewhere.
They would dislike “fake” music programmes such as “The X-Factor” and prefer programs more aimed or based around their age, such as “Skins” or “The Inbetweeners”.
They would like to buy my magazine because it includes all the music that they would be interested in, and therefore they would easily be attracted by it. The magazine contains all the usual conventions of a music magazine such as “Kerrang!” but the genre of music is obviously altered. By following the conventions of a popular music magazine, the magazine will not have a disadvantage when it comes to selling on the shelves alongside big names like “Mojo”.

Question 5:
Here is my "Flirk" account link. On here you will find my final magazine pages, each one of them is annotated with notes as to how I have created my magazine to suit the conventions of typical music magazines, and how this will help me sell my magazine.

Question 6:
Here is a list of all the technologies I have used and why I have used them whilst creating my magazine:
Adobe Photoshop has been used frequently throughout the course and I have developed my photo editing skills through using it so often. I have learnt how to crop, rotate, change levels and edit out red eye from all of my photographs. It alows me not old to edit the photographs that I have taken, but to also create my magazine pages though putting several imnages, shapes and text into one page and exporting this page as a Jpeg or other image formats.
Microsoft word has been used a lot also thourgh out the course as I have used it in almost every  evaluation of my work.  IT is a good piece of software to use before putting my work on by blog, as it has spellcheck and many font choices. 
Blogger is an online blogging site which has been used by my class to showcase my work. By putting my work onine my teachers and peers can see, and then also assess the work that I have done. This is helpful when It comes to improving on feedback.  Blogger lets you separate your work iinto poages, making it easy to navigate.
Flickr is an online photo sharing website that I have used during this cousein the research phase into magazines. You can annotate your images by adding notes over certain parts of the image so when viewed, you can hover over parts of the page and see what I have said about it.
Slide Share is another online programme which alows me to put slide shows into my blogg without having to copy all my images and text. By using  slideshare I can make my blog easier to read and assess.
I used a PC thoughout the whole course to do the majority of my work. The programmes listed above are all exsesable though windows  programming. And it was with the access to all these programmes, as well as the internet, that I was able to do all of my editing and construct my magazine pages.
Digital Cameras were used thoughtout the course to capture the images that I would be using in my magazine pages. When doing a photoshoot, I would take several pictures of the same shot so I had several otions when it came to chosing a picture.
Tripods were used during photoshoots to make your image come out clearer and more steady. They were a very useful tool in the production of my magazine.

Question 7:
What I have learnt about photography, layout, fonts and modes of address:
















        First Attempt                                                                    Final Cover

After developing my editing skills, you can see clearly that the image on my final product looks a lot clearer and suited to its placing compared to the my first attempt image. The final product has a more defined colour scheme, making it look more professional and there more realistic.
Both pages have stuck with the same font throughout the page, besides the final task’s feature title, which was deliberately different to make the reader first see the difference and notice the Masthead and the main-focus' title (Gene Hunts). The prelim task is not as focused on one particular element, as there is too much background and distracting puffs whereas the final piece has a well-placed image and the texts fits nicely around it. It would be a typical convention to have one main focus on the front cover of a magazine.
The photographic position is similar, but the way in which it is placed on the page makes all the difference. The final page’s image is not only more in focus, but more defined whereas the prelim task looks lost among the background. The locations are important, as you can see the final task’s image is a lot more suited to its surroundings, as I took the colour scheme and design into mind when location hunting.
The layout of both magazines is very similar, but due to the well-chosen colours and fonts of the text, the final task can contain more information without looking over-crowded. 

1 comment:

  1. Please update and evaluate your final, resubmitted pages.

    ReplyDelete